Wednesday, June 1, 2016

Shelf ready packaging is growing in Australia


Be Shelf Ready

Shelf ready packaging is growing in Australia, in fact has overtaken. Retailers continue to push into this area. All the large big retailer’s insist that all packaging be shelf ready. Packaging provides their business with benefits such as better on shelf availability through better stock rotation and reduced waste. Shelf ready packaging in sydney has become a standard and design teams from several Australian packaging Companies specifically design new ways to display these products. As more and more products are being introduced to the market every year, displaying and marketing the products on the shelves is fast becoming a nightmare not just for the retailers but also for manufacturers therefore to address this issue various Australian packaging companies have turned to shelf ready packaging. 

Advantages of SRP

Various Australian packaging manufacturers also cited that shelf ready packaging is easy to dispose, easy to open and provides easy identification especially for products with numerous stock keeping units (SKU), not to mention how easy it is for outlets to rotate and replenish the display. Other benefits that shelf friendly packaging gives as is it requires no additional corrugated case and being fully recyclable this greatly reduces carbon footprints and lesser waste to landfills which is beneficial to the environment. Three major ones are time saved in stocking shelves and warehousing costs (which help retailers) and more colourful displays (benefiting both retailers and manufacturers), or point of sale displays.

Who, How & Where?
When considering retail ready packaging for your products, it is beneficial to refer to the established notes, rules and regulations from retailers for shelf ready packaging. These are factors as, are they easy to identify? Is it easy to open? Is it easy to put on the shelves? Does it dispose easily? If this is too much to take in, partner with a company like Hoxton Industries who have dealt with shelf ready packaging since 2005, when SRP all began. Hoxton Industries is located in Sydney South West. Specialising in maximising all your needs, offering a solution to all your packaging, rework and manufacturing.
Author:
George Boutros; Marketing and Business Development at Hoxton Industries.
Helping companies maximise efficiency in packaging solutions with shelf ready packaging.

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